Baki Bilişim

The team that builds it is accountable for its visibility.

We combine corporate web, mobile and brand identity delivery with SEO, AEO, GEO and Core Web Vitals engineering under a single contract — and we publish our own measured scores, with measurement dates.

Baki Bilisim is a corporate digital agency in Turkey, based in Kocaeli, working with manufacturing plants, retail chains, dealer and franchise networks, export industry and holding groups.

  • Lighthouse Performance (mobile) 100/100 Lighthouse 13.4.1 · 2026-07-30
  • Largest Contentful Paint (LCP) 1.5s Lighthouse 13.4.1 · mobile lab · 2026-07-30
  • Cumulative Layout Shift (CLS) 0.00 Lighthouse 13.4.1 · mobile lab · 2026-07-30
  • Total JavaScript shipped by this page 4.0KB gzip Build report · 2026-07-30

Measured on 2026-07-29 Method and full result set: Proof page

What gets lost when your digital work is split between two agencies?

Answer

What gets lost is the engineering side of visibility. A marketing agency produces content and campaigns; a software agency writes code. Structured data, an LCP commitment, hreflang setup, AI crawler policy and WCAG accessibility appear in neither contract, so they fall into the gap between the two teams and stay unowned.

The table below names no competitor. It compares the two common operating models in the market as categories. In your current setup, how many of these rows have an owner?

Who does it? · Responsibility comparison · 2026-07-29
Responsibility Marketing agency Software agency Baki Bilisim
Who writes the Schema.org structured data? Partly, usually through a plugin Out of scope Responsibility written into the contract
Who commits to an LCP target? Out of scope Partly, without a numeric target Responsibility written into the contract
Who sets up hreflang in a multilingual site? Partly Partly Responsibility written into the contract
Who decides the AI crawler policy? Out of scope Out of scope Responsibility written into the contract
Who keeps mobile app and website content in sync? Out of scope Partly, content ownership undefined Responsibility written into the contract
Who produces dealer and branch location pages? Partly, template duplication Partly, template without content Responsibility written into the contract
Whose job is WCAG 2.1 AA accessibility? Out of scope Partly, no acceptance criterion Responsibility written into the contract

Responsibility written into the contract Case by case, without an acceptance criterion Out of scope

Read why we put this division of labour into one contract

You know SEO. Who manages AEO, GEO and Core Web Vitals?

AEO covers being cited in answer boxes and AI assistants. GEO covers being recognised and quoted correctly by generative engines. Core Web Vitals covers the measured user experience of the page itself. None of the three is a sub-heading of SEO, and in most corporate organisations none of them has a named owner.

AEO — Answer Engine Optimization

AEO is the work of making a page directly quotable inside search engine answer boxes and AI assistants. SEO targets ranking; AEO targets being the source of the answer.

What this means for your site: if the answer to a buyer's question is given on the results page or inside an assistant, ranking first does not by itself bring a visitor. The source being quoted has to be you.

GEO — Generative Engine Optimization

GEO is the visibility work that makes generative engines such as ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews recognise your company correctly and cite it as a source.

What this means for your site: a procurement specialist looking for a supplier can now have the shortlist drafted by an assistant. Whether you appear on that list depends less on backlink counts than on machine readability and entity clarity.

Core Web Vitals

Core Web Vitals are the three measurable user experience metrics published by Google: loading speed (LCP), responsiveness to interaction (INP) and visual stability (CLS).

What this means for your site: a product catalogue that will not open on a weak mobile network inside a plant is not a technical detail. It is a supplier evaluation you lost without hearing about it.

Structured data (Schema.org)

Structured data is the JSON-LD code that tells search and AI engines, in machine-readable form, what your company, your services and your content actually are.

What this means for your site: if address, telephone, service and question-and-answer data are not marked up, an engine reads your page but does not learn your company. Rich results and correct citation both start here.

2.5 s

The LCP threshold Google classifies as "good". A page above this threshold keeps the user waiting more than 2.5 seconds for the largest piece of content to appear.

Source: Google web.dev — Core Web Vitals · Accessed: 29 July 2026 · web.dev/articles/vitals

Core Web Vitals thresholds published by Google · Accessed: 2026-07-29
Metric "Good" threshold What it measures
LCP ≤ 2.5 s Time until the largest content element becomes visible
INP ≤ 200 ms Response time to a user interaction
CLS ≤ 0.1 How much the page shifts unexpectedly while loading

The thresholds in this table come from Google's public documentation. We publish no number on this site without a source and an access date, and we use no percentage that promises a conversion rate or a revenue increase.

Our own site, measured

We have no published corporate case studies yet. Instead of references we publish measurements: this site's own scores, each with the tool and the date it was measured. You can repeat every one of them in your own browser. Rows we cannot measure are deleted, never marked as pending.

  • Lighthouse Performance (mobile) 100/100 Lighthouse 13.4.1 · 2026-07-30
  • Lighthouse Accessibility (mobile) 100/100 Lighthouse 13.4.1 · 2026-07-30
  • Lighthouse Best Practices (mobile) 100/100 Lighthouse 13.4.1 · 2026-07-30
  • Lighthouse SEO (mobile) 100/100 Lighthouse 13.4.1 · 2026-07-30
  • Largest Contentful Paint (LCP) 1.5s Lighthouse 13.4.1 · mobile lab · 2026-07-30
  • Cumulative Layout Shift (CLS) 0.00 Lighthouse 13.4.1 · mobile lab · 2026-07-30
  • Total page weight (first load, compressed) 94.8KB Network record · 8 requests · 2026-07-30
  • Third-party requests on first load 0 Network record · 2026-07-30

In July 2026 the homepage weight of 5 Turkish digital agencies was measured in the 180–530 KB range. This page: 94.8 KB. The comparison names no company and reports only measured values. This row is part of what it measures, so consecutive rounds land a few dozen bytes apart; we publish the higher reading.

Every row states its measurement environment and date. Scores are re-measured at each release and this page is updated. Lab measurement and real user data (CrUX) can differ, so we label the two separately.

See every measurement, the method and the measurement history

Eleven disciplines under one contract

Eleven services in three groups: build (website, mobile app, brand identity, e-commerce), visibility (SEO, AEO, GEO, Core Web Vitals) and scale (structured data, dealer network management, transformation consulting). They can be commissioned together under one contract or separately. With no handover point between them, accountability stays in one place.

See the scope matrix for all eleven services and how they combine

No phase begins until the previous one has passed its measurement criterion.

A six-phase working model

Six phases: analysis, strategy, content planning, production, optimisation and reporting. Each phase has a written deliverable, a numeric acceptance criterion and a named owner on both sides. The next phase does not begin until the criterion is met, which removes the end-of-project argument about who committed to what.

  1. Analysis

    We inventory the existing digital assets: domains, sites, applications, accounts and data flows. The sector and competitor scan is done with measurements rather than assertions; every finding is recorded with the page address and the measurement date.

    Deliverable
    Digital asset audit report: AEO answerability, AI crawler access, Core Web Vitals, schema validity, WCAG 2.1 AA gaps
    Acceptance criterion
    Number of pages measured and number of prioritised gaps recorded
    Owner
    Baki Bilisim · Client: provides account and access credentials
  2. Strategy

    Audience, decision-maker profile and business goal are translated into measurable statements. Instead of "more traffic", we write down which query set, which page type and which measurement tool will be used to track it. Scope, priority and explicit out-of-scope items go into the same document.

    Deliverable
    Scope and priority document, information architecture draft, KPI framework, out-of-scope list
    Acceptance criterion
    Every goal has a numeric threshold and a named measurement tool
    Owner
    Baki Bilisim · Client: sign-off on business goals and decision maker
  3. Content Planning

    We build a question inventory from search data, the questions the sales team hears most often and support records. Each page gets one primary question, an answer-first opening paragraph and an internal link map. Technical terms are defined where they first appear.

    Deliverable
    Per-page content briefs, question inventory, internal link matrix, glossary of terms
    Acceptance criterion
    Every page has one h1, question-form h2 headings and a self-contained answer block
    Owner
    Baki Bilisim · Client: confirms technical accuracy and product detail
  4. Production

    The design system is written as a token file, pages are built in semantic HTML, and the JSON-LD graph and the multilingual structure are constructed at the same time. The visibility layer is part of production, not a plugin added afterwards.

    Deliverable
    Codebase and source code transfer, design token file, schema graph, hreflang structure, accessibility report
    Acceptance criterion
    Mobile Lighthouse Performance ≥ 95, CLS < 0.05, zero schema validation errors, WCAG 2.1 AA
    Owner
    Baki Bilisim · Client: content approval and launch decision
  5. Optimisation

    After launch, lab and field data are tracked separately. Core Web Vitals regressions, index coverage errors, broken schema and broken internal links are scanned on a regular cycle, and every fix is recorded with a before-and-after measurement.

    Deliverable
    Performance budget, regression checklist, fix log
    Acceptance criterion
    Number of budget breaches; share of pages above the "good" threshold in field data
    Owner
    Baki Bilisim · Client: notifies us of content updates
  6. Reporting

    The monthly report states which metric was measured, with which tool and on which date. Interpretation and measurement are kept in separate sections, and the last item in every report is the priority list for the following month.

    Deliverable
    Monthly measurement report, priority list, archive of the measurement history
    Acceptance criterion
    No number appears in the report without a source and a date
    Owner
    Baki Bilisim · Client: monthly review meeting
Flow diagram of the six-phase working model Analysis, Strategy, Content Planning, Production, Optimisation and Reporting run left to right; the deliverable of each phase is written underneath it. Five measurement gates sit between the phases: no phase starts until the previous criterion is passed. 01 Analysis AUDIT REPORT 02 Strategy SCOPE DOCUMENT 03 Content Planning CONTENT BRIEFS 04 Production CODE + HANDOVER 05 Optimisation PERF. BUDGET 06 Reporting MONTHLY REPORT MEASUREMENT GATE · NO PHASE STARTS UNTIL THE CRITERION IS PASSED
Diagram: six phases and the five measurement gates between them. Phase names and deliverables match the list above exactly.

Read the full deliverable and acceptance criteria list for all six phases

Are we the right partner?

Answer

We are the right partner for corporate-scale work: multi-location or multilingual structures, a measurable goal and a horizon of at least three months. We are the wrong partner for one-off small jobs, logo-only or poster-only requests and low-budget personal projects; those we redirect, free of charge, to smaller studios.

We are the right partner

  • Corporate-scale companies with an identified decision maker and an allocated budget
  • Multi-location structures: plants, branches, dealer or franchise networks
  • Multilingual sites, or sites written for export markets
  • Projects with a measurable goal — not "more traffic", but visibility in a named query set
  • Content built around technical documentation, product catalogues or structured product data
  • A working horizon of at least three months and a regular measurement rhythm

We are not the right partner

  • One-off, single-page jobs
  • Requests limited to a logo, a poster or social media artwork
  • Low-budget personal projects and hobby ventures
  • Expectations of a ranking guarantee or a "first page by a given date" commitment
  • Engagements where measurement and reporting are to be left out of scope
  • Procurement processes decided on price alone

We work at corporate scale and on a project basis; we do not sell monthly retainer packages. We state our starting budget threshold in the first minutes of the discovery call, before a proposal is written, so neither side loses time. For the requests in the right-hand column we make a referral, and we charge nothing for it.

The six questions we are asked most before a project starts

What exactly does Baki Bilisim do?

Baki Bilisim is a corporate digital agency based in Kocaeli, Turkey. We deliver corporate websites, mobile applications and brand identity systems, and we run SEO, AEO, GEO, Core Web Vitals and structured data engineering for the same client under the same contract. We work mainly with manufacturers, retail chains, dealer and franchise networks, exporters and holding groups. All eleven services can be commissioned together or separately.

Why should build and visibility sit with one agency?

Because the work that sits between them has no owner. Schema.org structured data, an LCP target, hreflang setup, AI crawler policy and WCAG 2.1 AA accessibility are written into neither the classic marketing contract nor the classic software contract. A single contract removes the handover point, and with it the answer that arrives after launch: that was not in our scope.

What size of company do you work with?

We work with corporate-scale organisations that have a multi-location or multilingual structure, an identified decision maker and an allocated budget. One-off small jobs, logo-only or poster-only requests and low-budget personal projects fall outside our scope; we redirect those to smaller studios free of charge. We state our starting budget threshold during the discovery call, before any proposal is prepared.

Do you have published case studies?

Not yet, and we do not present something we do not have as if we had it. Instead of references we publish measurements: this site's Lighthouse scores, Core Web Vitals values, page weight and structured data validity, each shown with the measurement tool and the measurement date. You can repeat the same measurements in your own browser.

How do AEO and GEO differ from SEO?

SEO targets ranking. AEO (Answer Engine Optimization) targets being the source of the answer: question-and-answer architecture, extractable passages, FAQPage and HowTo schema. GEO (Generative Engine Optimization) targets being recognised and cited correctly by generative engines such as ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews, through entity clarity, crawler access policy and signals such as llms.txt. The three do not replace each other.

Do you work with clients outside Turkey?

Yes. We are based in İzmit, Kocaeli and work remotely with head offices and buyers outside Turkey; the English side of this site exists for that reason. Delivery, documentation and reporting are produced in Turkish and English. On-site workshops are practical in the Kocaeli and İstanbul region; elsewhere we work by video call. Commercial terms, currency and invoicing are agreed in writing before the project starts.

Last updated: 2026-07-30 All questions Glossary of terms

See the measured state of your digital assets within five working days.

The audit is free and creates no obligation to work with us. The report itemises AEO answerability, AI crawler access, Core Web Vitals, structured data validity and WCAG 2.1 AA gaps.

We work with corporate-scale, multi-location or multilingual organisations. One-off small jobs fall outside our scope; in that case we point you to smaller studios.

Baki Bilişim · Karabaş Mah. Salim Dervişoğlu Cad., Ncity AVM, Kat 2 (Bowlingo katı), İzmit / Kocaeli, Türkiye · +90 507 817 27 17 · bilgi@bakibilisim.com